Towards a model and strategy for transformational change

Main Article Content

Abeni El-Amin Babu George


Leaders must ask critical questions when deciding to initiate change such as: Where to begin? What and how to organize resources? How to distribute responsibilities within the organization? These questions are especially important when an organization faces the need to change in the instance of a crisis. Leaders must develop objectives, which accomplish strategic goals. Logically, these goals categorize into explicit actions: the organization should clarify how they sequence and correlate a change strategy.  Articulating precisely which capacities, structures, and product offerings influence how stakeholders perceive change within organizations is vital. This article sketches key processes and pathways that make transformational change possible.

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How to Cite
EL-AMIN, Abeni; GEORGE, Babu. Towards a model and strategy for transformational change. Economics, Management and Sustainability, [S.l.], v. 5, n. 2, p. 28-38, nov. 2020. ISSN 2520-6303. Available at: <>. Date accessed: 18 apr. 2021. doi:


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